Adobe Firefly 2 is live with major upgrades.

At the Adobe MAX conference, Adobe announced several major updates to Firefly. It can now generate more realistic images, thanks to its new model Firefly Image 2. You can have increased control over style, generate vector graphics and more integrations with existing Adobe apps.

What’s going on here?

Adobe Firefly is rapidly evolving with new models and features to empower more creativity through AI.

What does this mean?

There are new text-to-image features in the Firefly web app like Generative Match, Photo Settings, Prompt Suggestions, and sharing integrations that aim to make realizing creative visions faster and easier.

The new Firefly Vector model enables the creation of scalable, editable vector graphics through text prompts in Illustrator. The Firefly Design model generates customizable templates from text in Adobe Express.

Firefly Image 2, their new model is able to generate more diverse pictures with higher photorealism. You should follow Kris on X (twitter) for more about how to get the best out of Firefly.

Why should I care?

These Firefly developments are significant for creators. The new models and features allow generation of high-quality, customizable images, vectors, and templates more easily. The additional creator control over things like image quality and style matching enables realizing your vision better.

These can save time starting projects or creating assets. And that’s what Adobe is aiming for—to get the adoption by creators who are bread and butter of its media tools.

Again, the legal and copyright assurance that Adobe provides is a sigh of relief for creators/designers who want to use AI in their day jobs. Adobe’s promise of compensating stock contributors also gets them the ethics points.